SPONSORSHIP & PARTNERSHIP SUMMIT

MELBOURNE CONVENTION & EXHIBITION CENTRE

3 May 2019

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Until the Sponsorship & Partnership Summit

MELBOURNE SPONSORSHIP & PARTNERSHIP SUMMIT

The Sponsorship & Partnership Summit is the first in a series of mini events Money In Sport will be hosting Australia wide in 2019.

These niche events are targeted at specific sectors within the sports industry – aimed at delivering you expert panellists in an intimate environment, providing you unparalleled access to the decision makers in Australian sport.

THE KEY DETAILS

Date: Friday, 3 May 2019

Venue: Melbourne Convention & Exhibition Centre

Time: 8:00am to 1:00pm

Topic: Sponsorship & Partnerships

HEAR FROM LEADING BRANDS & ORGANISATIONS

Sponsorship is vital to any sporting club, league or organisation.

Hear from agencies, clubs, brands and analysts on how to best position yourself for all important sponsorship, how to leverage a brand for the most successful partnerships and what new ideas and innovations in sponsorship will dominate the industry going forward.

SUMMIT SPEAKERS

PAUL FULLER

Director, Client Solutions at Nielsen Sports & Entertainment

BLAIR CROUCH

GM Strategy & Marketing at MKTG

CASSANDRA HEILBRONN

Senior Associate in Sports & Corporate Risk at MinterEllison

ANGUS KEENE

Sales Director at Twitter Australia

DEBS MAJUMDAR

Commercial Manager - Digital at FOX SPORTS

DANIEL POTE

Director at DAP Group

RIDLEY PLUMMER

Business Solutions Lead at Tennis Australia

SUMMIT AGENDA

*Note: Agenda is subject to change.

9:00 AM

KEYNOTE PRESENTATION: BLAIR CROUCH

9:30 AM

PANEL DISCUSSION

10:00 AM

FIRESIDE CHAT: FOX SPORTS & TWITTER

10:45 AM

KEYNOTE PRESENTATION: CASSANDRA HEILBRONN

11:15 AM

PANEL DISCUSSION

11:45 AM

Q&A SESSION

12:30 PM

NETWORKING EVENT

HIGHLIGHTS FROM MONEY IN SPORT 2018

The Star Gold Coast | November 28th - 30th

Money In Sport 2018 brought leaders & decision makers in sport, business and entertainment to the Gold Coast for 3 days of insight, discussion and networking. In 2019, we are bringing that same experience to Melbourne & Sydney as part of the Money In Sport Summit Series.

DEBS MAJUMDAR

COMMERCIAL MANAGER - DIGITAL AT FOX SPORTS

Debs is a Commercial Manager for all things digital at Fox Sports, Australia’s leader in sports broadcasting.

Having over a decade of experience in television, digital and print, he’s worked on some amazing projects and commercial campaigns including 4 FIFA World Cups, 2 Rugby World Cups, 1 Cricket World Cup and even had one on one interview with Sugar Ray Leonard during his tenure as a Reporter with SBS.

As Fox Sports Commercial Manager, a typical day can be working with media sales teams, advertising agencies, technology vendors, content partners while advising on some of the inner workings of the business, ranging from legal, marketing and acquisitions.

In an increasingly fragmented digital landscape, Debs is a firm believer in being agile in how you approach business, while never discounting the value of good relationships.

Previously, he was with Singtel Optus, overseeing the roll out & commercialisation of all official FFA digital properties including, 11 club sites and two apps. Having worked on both sides of media – content & commercial – Debs now draws on these skills to lead new strategic partnerships & growing digital commercial revenue across Fox Sports digital assets.

Debs is a Commercial Manager for all things digital at Fox Sports, Australia’s leader in sports broadcasting.

In an increasingly fragmented digital landscape, Debs is a firm believer in being agile in how you approach business, while never discounting the value of good relationships.