Alita Harvey-Rodriguez is known as one of Australia’s leading Digital Marketing Futurist and the brains behind Milk it Academy. A research-based training firm to advance marketers skills into new school digital leaders and company innovators. For over a decade Alita has worked with global brands including SAP, Experian, SEMRush, TS14+, Estee Lauder, Myer, Power Retail, & Online Retailer.
In 2016 Alita was appointed to the Board of Advisors for the Australian Technology and Gadget Expo alongside Google Earth inventor David Lorenzini and Girls in Tech Australia. Today Alita heads up Milk it Academy and works with tier 1 brands to help find clarity in digital leadership by running intensive training and data-driven innovation programs to help businesses and marketers leveraging data to reveal hidden profits and build humanized communication strategies that create raving fans out of consumers.
Alita is a regular contributor to Women’s Agenda, SEMRush, internetretailer.com.au, Power Retail, Net Registry, 2018 ORIA Judge (Online Retailer Industry Awards) and the leading lecturer at the Digital Marketing Institute for Marketing Automation.
